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Enhancing Your
Home's Sales Appeal
When preparing you home for
sale, it is important that you assess it for visual impact particularly its
first impression. Consider the 3 R's - Repair, Return and Replace. Keep in
mind that a limited investment on your part in time and money can add
substantial dollars to your selling price. Prioritize your improvements by
identifying those which you can do yourself, as well as deciding which items
require professional service. Be aware, however, that you time will be
limited, and that major improvements may not return your investment,
particularly if the alternative is offering a buyer's allowance.
The following are some
basic hints in preparing your home for sale:
Homes with a simple,
coordinated decor are most saleable. When in doubt, neutralize. Select
neutral color prints. Make sure walls, windows, carpets and draperies are
clean.
Neatness is a must.
The exterior and interior should have a pleasing appearance - both are
essential for the critical first impression. Discard items that you have
been meaning to clear out. Clutter is out.
Eliminate obvious negative
features. Loose door knobs, squeaky doors, dripping faucets and pet odor
although minor, may be viewed as critical factors in the prospective buyers
eyes.
Advantages and benefits
must be self-evident and not left to the imagination. Complete
unfinished projects before showing your home. Emphasize all positive points.
Illuminate your home.
A dimly lit home will appear dingy and small. Don't hesitate to increase the
wattage up to the maximum rating of the fixture. Open draperies during the
day and close them at night.
Inflate your home.
Make it appear more spacious by removing any unnecessary items. Place such
items as counter-top articles, basement belongings and excessive clothing in
temporary storage until your move takes place.
Set the tone. Make
your home inviting. Prospective buyers are attracted to homes with pleasing
touches. Fresh cut flowers and soft music will create a warm atmosphere.
Take advantage of provisions
in the IRS code allowing deductions for repairs in anticipation of selling.
Timing is the key factor. Work completed more than 90 days prior to the sale
may not qualify.
Try not to be home when
your property is being shown. Many prospects refrain from making a
thorough tour when the owner is present.
Continue an ongoing rapport
with your broker. Understand the terms, strategies and options presented to
you. When in doubt, ask. |
